During the festive Uttarayana celebrations, incidents of manjha-related injuries are unfortunately common, with some leading to serious accidents. In response to this, Om Patel, a student at Ahmedabad's LD Engineering College, has introduced a unique start-up—an off-the-shelf neck shield designed to prevent such mishaps. Crafted from rexine-type material, the neck shield includes a galvanized grip for enhanced protection, covering both the neck and cheeks.