Today morning Narendra Modi took it to his twitter handle where he urged the citizens to share selfies with indigenous products on Namo App and make payments via UPI. While scrolling through twitter yesterday, one would have come across an advertisement shared by the prime minister where "Anupamaa" performers Rupali Ganguly and Gaurav Khanna advocate supporting small businesses. This is an advertisement encouraging people to purchase local. The popular actors returned to their roles as ‘Anupamaa’ and ‘Anuj’. It took us back to the ‘Swadeshi’ days. The Beginnings Swadeshi Movement is the first people's movement to be taken seriously, led by that era’s greatest nationalists; Shri Aurobindo and Bankim Chandra Pal. Its basic explanation